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Zaynab Zya

Skills

I specialize in Product Positioning & Messaging, Demand Generation, and Performance Marketing. My expertise extends to Funnel & CRO Optimization, Go-to-Market Strategy & Analytics, and B2B SaaS Marketing Strategy, delivering growth-driven results for SaaS businesses.

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Products Launched

12

Years of Experience

3+

Revenue Influenced ($M)

9

Services

What I Do

01/

Growth Strategy

I design data-driven marketing systems that scale SaaS businesses and drive measurable revenue.

02/

Demand Generation

I create high-performing campaigns that attract leads, optimize funnels, and convert prospects into paying clients.

03/

Product Positioning

I craft messaging and go-to-market strategies that highlight your SaaS product’s value and accelerate market adoption.

Portfolio

Recent Works

I deliver end-to-end growth solutions for tech agencies, combining funnel optimization, lead generation, and business development strategies. My recent projects have helped clients generate high-quality leads, improve conversion rates, and scale revenue efficiently, ensuring measurable and sustainable growth across multiple B2B markets.

Tech Service Funnel: Shortening the Sales Cycle

Growth Pipline Building in B2B SaaS

Garage System Market Differentiation

Achievements

Featured Results

Revenue & Pipeline Growth

2023

Delivered $2M+ in influenced revenue across multiple B2B SaaS platforms and achieved a 40%+ increase in qualified pipeline through strategic demand generation and funnel optimization.

Lead Generation & Conversion

2023

Executed 400+ high-impact campaigns, boosting qualified leads by 42% and tripling lead-to-opportunity conversion for high-intent segments.

Market Positioning & Branding

2024

Developed clear product positioning and messaging frameworks, increasing brand recall and inbound demand across competitive UK, US, and global B2B SaaS markets.

Scaling & Operational Excellence

2023-25

Launched and scaled 10+ SaaS products, implemented analytics & attribution systems, and designed repeatable growth playbooks for sustainable, measurable results.

Alexander Warren

CTO - QuantMech

What stood out was Zaynab’s strategic thinking. She didn’t just run campaigns—she helped us understand our market, refine our messaging, and focus on what actually drives growth.

Contact

Let's Talk

Email:

zaynabzya@gmail.com

Call:

+92 300 9858 122

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